How do we use visual design to communicate with our communities? With so much visual noise out there often our attempts fall flat, so what can we do to improve our chances of gaining our audience's attention, holding their interest, and encouraging action? Whether we're communicating through printed material like newsletters and brochures, or digitally through websites and emails, there are common elements we should know about that can help us convey our message more effectively!

Join us as we welcome our panelists Doug Bixler, Johanna McKay, and Dana Willbanks, and hear about ways they've used visual design to engage their communities through the use of infographics, newsletters, brochures, and other visual material. 

Our panelists are:

Doug Bixler, Communications and Design at Schenectady County Public Library

Johanna MacKay, an Instructional Design Librarian at Skidmore Library

Dana Willbanks, Public Information Specialist at Albany Public Library